Seeing Glasses in a Whole New Light

If you wear glasses you know that shopping for them at the traditional places like LensCrafters and EyeMart etc.. is mildly, well…. antiseptic. One thing it is NOT is sexy or fun. Stores are boring with bad lighting, doctors smocks, mysterious pricing and ultimately, very expensive. I found this out first hand recently when I…

Crowd Sourced Onion Soup

Why would anyone buy a cook book these days (other than as a gift) when there are so many great cooking websites with copious free and detailed recipes, videos, pictures and more? Personally, it never even occurs to me to crack one of the many I have. Why? Because of the comments. Yes, a written…

When Good Service Brands Go Bad

Think of brands known for service and you think of Nordstrom, Enterprise Rent a Car, Ritz, Virgin Airlines, Zappos, Starwood. These are brands known for differentiating themselves by their service DNA. And yet, sometimes even the brands that are known for getting it right, get it wrong. Somehow this is even more devastating then if they…

Email and the Demise of a Civil Society

Have you ever noticed how rude people can be when communicating via email? Especially when the email is to an unknown recipient. It’s as though we’ve all forgotten that there is still a real person on the receiving end of every email. Slipped our minds that our complaint, issue, concern or frustration has to be…

Next Generation Health Care.. A Very Good Thing!

Recently I had a nagging cough. I ignored it and hoped it would go away. Mostly because I didn’t want to deal with going to the doctor. You know the cattle call like experience that we call health care today? “Care” marked by long, mysterious waiting room stewing, impersonal/rude/over-worked staff, consistently late, preoccupied, rushed doctors…

Reaching Today’s Consumer Through the Generations

Recently I had a serious “ah ha” moment when listening to a social media conference call held by the inspiring Matthew Ferrara. Matthew is a trainer and coach and has some terrific, practical insights into social media. Plus, he’s a great presenter. Funny, engaging and straightforward. I appreciate that. So here is the insight that…

Twitter – Cutting Through the Clutter

I would describe myself as a moderate Twitter user. My experience at SXSW this fall propelled my interest in and understanding of this new medium and definitely brought it into my daily life. I’ve blogged about my enlightening experience here. There is no question about the real and potential value that Twitter has and it’s…